Choosing a home today is more influenced than ever by factors that go beyond design or location. Sustainability, energy efficiency, and long-term quality of life have become key considerations.
In a city that’s constantly evolving, homebuyers are looking for more than just square meters, they’re looking for a lifestyle that’s balanced, connected, and responsible. In the editorial project “Orașul de Mâine” produced by Digi24 in partnership with One United Properties, we explored exactly this shift in mindset: what does it mean to make the right choice when buying a home today?
Urban development, for us, isn’t just about new buildings. It’s about creating lasting value. That’s why every One United Properties project is designed as an integrated part of the city, with functional infrastructure, genuine green spaces, and high standards of energy performance. Naturally, more and more buyers are now paying close attention to building certifications, energy efficiency, construction materials, and how their home will perform 10, 20, or 30 years from now.
“We were building green-certified residential developments even 10 years ago,”
said Beatrice Dumitrașcu, CEO Residential Division One United Properties, highlighting our long-term vision.
“For us, sustainability is not a trend, it is a consistent direction reflected in every stage of our developments, from planning and construction to delivery.”
Natural light, energy-efficient materials, smart home systems, and real city connectivity are key elements in our residential projects. A good home isn’t just about space - it’s about supporting a healthier, more efficient, and more balanced everyday life.
We build homes that keep up with real life. Efficient, well-designed, and tailored for people, not just blueprints.
