đïž Is luxury here to stay or just passing through?
This was one of the key questions raised during Top Hotel Conference 2025, where Riad Abi Haidar, CEO of the Hospitality Division, joined the conversation about the future of premium hospitality in Romania.
The discussion focused on Bucharestâs growing potential to support a strong, sustainable evolution in the high-end segment â anchored by what Riad described as a âmagic trioâ: fine dining, wellness, and high-end hotels.
Three Pillars That Can Redefine the City
The presence and synergy of these elements â refined gastronomy, modern wellness services, and premium hotel experiences â can play a defining role in enhancing the cityâs appeal. Itâs not just about luxury for luxuryâs sake, but about building a more vibrant, aspirational, and livable urban identity.
Toward a Stronger Image of Romania
In a competitive global landscape, cities often act as ambassadors for a countryâs lifestyle. And when hospitality is done right â with vision, care, and long-term thinking â it has the power to elevate a nationâs brand on the international stage.
Top Hotel Conference was a valuable moment for reflection and dialogue around where weâre headed next â not just as a market, but as a destination.
