In the recent Forbes „reINVENTarea României” online debate, Andrei Diaconescu, cofounder and Co-CEO One United Properties, addressed essential aspects of the green energy revolution and its impact on the real estate landscape.
Andrei Diaconescu emphasized that green energy should be viewed as a long-term investment rather than a short-term expense. While the initial costs may seem significant, the long-term financial and environmental benefits are substantial. Green solutions, such as photovoltaic systems and geoexchange technology, lead to significant long-term savings, making them increasingly attractive to both developers and clients. Furthermore, the sustainability and environmental benefits of these solutions make a compelling case for adopting green technology as a long-term strategy.
Andrei also stressed the crucial role of education in this transformation, as informed decision-making is essential. With the right information and approach, green energy becomes a beneficial solution for all stakeholders, ensuring a more sustainable, cost-efficient, and environmentally responsible future in the real estate industry.
When asked about the future, Andrei Diaconescu envisions energy independence as the ultimate goal for each new real estate project over the next 5-10 years. These projects will seek to generate their own energy, reducing their reliance on external sources.
One United Properties' business model, which focuses on selecting premium locations for portfolio developments, has played a central role in the company's remarkable performance. It demonstrates that combining concepts like green energy and premium developments can lead to both financial success and a sustainable future.
The debate can be watched here.