Every year, leading brand valuation consultancy Brand Finance puts thousands of the world’s biggest brands to the test, and publishes over 100 reports, ranking brands across all sectors and countries. The top 50 most valuable and strongest Romanian brands are included in the annual Brand Finance Romania 50 ranking.
The One United Properties brand entered this year in the top Romanian brands, directly at the 24th position, with a value of 49 million euros, a remarkable entry in this top for a local brand.
The brands created by the private sector in the last three decades dominate the top 50 ranking. New brands developed by entrepreneurs and private companies in the last 30 years represent over 60% of the Brand Finance Romania 50 in 2022 - both in terms of the number of brands and their total value.
The Brand Finance Romania 50 report for 2023 can be accessed here.